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marketing

Outsourced Marketing is the Future of Small Business

Is an outsourced marketing solution for you? If either of the following scenarios sounds familiar, the short answer is definitely yes. We often see two different situations playing out when working with organizations. The first is often witnessed in the nonprofit space or executed by small business ventures that only have a handful of employees.[…]

#ChooseToChallenge – Challenging Gender Bias and Inequality

It’s no secret that gender bias and inequality still exist in 2021. While the world has made some great strides in fighting the status quo (i.e. our first ever female, African American and South Asian American Vice President), there is still a large gap between how men and women are viewed and treated. In 2021,[…]

The New Reality of Retail

As we approach the holiday season, businesses are trying to better understand consumer buying decisions. This year has brought a lot of uncertainty and the landscape of consumer behavior has changed in response to the situation in 2020. The retail sector this year alone has encountered challenges from tariffs, an approaching recession, government-mandated closures, supply[…]